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Tips for How to Use Audio Files for Prospecting
There are many audio files available online for you to use as prospecting tools. These tips will help you in having the best results when you choose to use this method of finding new prospects.

  1. Make a list of all of the people you know (or have an affiliation with) who would benefit from Simplexity Health products or the business opportunity. Identify each as either a product or business prospect.

  2. Prepare an e-mail message and include a link to the audio file that you feel is most appropriate for the recipient. Keep it simple. Don't send brochures or other e-mail messages that might cause confusion. You want them to listen to the audio files!

Make the subject line of the e-mail personal so the message isn't seen as SPAM. Even though it may be more time consuming, consider sending each message out individually so that it won't be perceived as junk mail. In other words, don't send as a mass e-mail.

Here's an example of what you might want to include in the text:

"Hi, [insert recipient's name]. Here is a link to an audio file that I found exciting, and you might too. Listen and let me know if this is something we could talk about."

-OR-

"Hi, [insert recipient's name]. You mentioned to me that you wouldn't mind some extra income to [insert reason, such as take vacations, help send the kids to college, buy a new car, etc.]. Give this a listen; it might be the answer you've been looking for."

Whichever opening you choose, end your e-mail with this:

"It'll take just ten minutes of your time, and I think you'll find it worthwhile. I'll give you a call in a couple of days to talk with you about it."

  1. Send the e-mail. There are a couple of ways to send your message out:

Contact recipients before sending out the e-mail to confirm the e-mail address. Let them know you have something you would like for them to listen to and that you'll call them again to get their feedback.

-OR-

Send out the message without prior contact.

  1. Set up a follow-up schedule. Make a goal for yourself. For example, if you send out 50 e-mails, you might set a goal of connecting with ten people each day, beginning 24 to 48 hours after the message is sent.

  1. Make your follow-up calls. When making follow-up calls, your objective is to listen for ways to identify your prospect's concerns or issues that our products or opportunity could solve.

    Ask your prospect, "Did you listen to the audio file I sent you?"

    If "no," schedule a future call-back time for when they have listened to it.

    If "yes," ask, "What interested you most about the audio file?"

    When they tell you their interest, explore with additional questions and listen so you can find out more. Connect with them. Discover their situation. Determine if they need or want better health or more money. Confirm if they wish to take action, then present your solutions.

    Be quiet. Listen. Be accepting. When you stop insisting, people stop resisting. Be curious. Listening occurs when you are neither expecting nor judging.

    In our online Business Training section we have a helpful document on how to handle objections.

  1. Extend an invitation to your prospect to take the next step. Choose either option below.

  • Invite them to a 3-way call with your upline, a conference call, or an informational meeting. Here are some examples of what you might say:

"I have a sponsor who is very knowledgeable. Would you like for us to do a 3-way call to answer your questions?"

-OR-

"There is a weekly conference call [or meeting] that can answer many of your questions. Is [ insert date and time] a good time for you to attend?"

  • Invite them to try the products. Ask, "Is there any reason that would keep you from trying the products right now?" Listen to the answer and then propose options.

Whether you are sending out a CD or including a link to an MP3 file, a recorded conference call, or one of several other audio files available online, this model of reaching out to prospects has proven to be very effective.